We often feel very strongly about crafting a truly unique logo for their product and service.
So much so that we try our hardest to inject history, symbolism and meaning into a tiny icon that our potential customers might view in an instant.
We often feel very strongly about crafting a truly unique logo for their product and service.
So much so that we try our hardest to inject history, symbolism and meaning into a tiny icon that our potential customers might view in an instant.
Social media is more than just metrics. It’s a way to have a more personal connection with your audience, build trust and gain insights on customer habits, trends and much more. Figuring out which social platform works best for you depends upon your desired audience, where they get their information from
The secret to customer loyalty is that it’s not a secret. That’s right, most of the time, we know what works because we are also consumers. We buy from brands and businesses all the time. So the question is, What makes us loyal? What drives us to continue to go back to specific businesses for years, even if there are better options available?
Retail packaging design doesn’t have to be complicated. From bold and electric beer labels to elegantly crafted wine bottles and product packaging. Coming up with a creative solution that is perfect for your product can be an exhausting task.
One of the key points of any brand is knowing who your audience is. However, over the last few years with the growing rise of Social Media and marketing influencers and along with the changing of times and how we consume our information in the digital age, knowing who your audience is can be challenging and often at times overlooked.
Our Founder & Director Sophia Ahamed spoke to Sara from Basenotes Magazine about her latest, personal body of work. What it’s like to run a business during a global pandemic and her recent love for bad 80’s horror flicks.
Our Founder and Director, Sophia Ahamed sat down with Chris Do from The Futur to discuss her personal journey through finding empathy in her work and starting a design studio that is built to help others.
We are proud to have been included in Victionary’s latest publication Illustrative Branding Featuring our project Purèe Organics.You can purchase the book on the Victionary website, Chapters Canada, Barns&Nobles and on Amazon.
